IVMDay EVENTS PLANNED FOR ISRAEL
The Volunteer Department Ministry of Welfare and Social Services
and the Leir Institute for Volunteer Management
Invite you to the annual joint conference on
Positioning and Branding volunteerism
Managing the Image of Volunteering
November 11 2009
In Yad Sarah House
124 Hertzel Boulevard
Jerusalem
The conference will focus on the difficulties faced by volunteer managers in their organizational and community working environments, that are saturated by messages. These messages are competing to capture attention of the target audience as well as resources which this audience is willing to invest in volunteering activities. In this context the following questions are raised regarding the image of volunteer management and volunteering itself.
Conference programme:
9:45 – 10:15 - Registration
10:15 – 10:30 - Greetings and opening remarks
Shlomo Loberboim – Executive Director, Yad Sarah
Dani Sheffer – Director, the Volunteer Department, Welfare Ministry
10:30 – 11:15 - Partnerships between sectors and the Ministry of Welfare's perception of volunteering
Menachem Vegshal, Deputy Executive Director, Ministry of Welfare and Social Services
11:15 – 12:00 - Positioning volunteering in the organization
Eilat Navon, The Third Perspective
12:00 – 12:15 - Break
12:15 – 13:15 - Branding drives volunteering
Itai Ganor, Managing Partner, and Ariel Shapira, Manager, Creative Bold – Branding and Trade marking
13:15 – 14:00 – Positioning and branding the training department in Motorola
Iris Izkov, Director, the training and organizational development department, Motorola Israel
14:00 – 14:30 – Questionnaire to evaluate the level of professional management of volunteers in the organization
Sigal Fridman Gamileli, Director, The Leir Institute for Volunteer Management
14:30 – 15:00 lunch
For Details:Shosh Ben Ami - The Volunteer Department, Ministry of Welfare and Social Services
Tel: 02-6708165 / 050-6223324 Fax: 026708255
Yad Sarah House, Kiryat Weinberg, 124 Herzl Boulevard, Jerusalem 96187
Tel: 02-6444696 Fax: 02-6444496